Ice Cream Parlor Custom Web Services: A Case Study

In this ice cream parlor custom web services case study, Arcane is brought in as consultant to lay the groundwork for updates to a beloved local brand’s website…

Leopold’s Ice Cream is a staple of Savannah’s downtown and as a cultural icon, branding and messaging remains an important factor in their identity. As a growing brand shipping nation-wide with multiple brick and mortar locations, demonstrating that message meant considering a redesign in 2019 but more critically, an immediate need to upgrade their 3-year-old technology to meet their operations needs. Arcane Strategies recommended an agile based approach, performing a full site and stack audit to identify all necessary upgrades for this ice cream parlor custom web services project. The resulting findings meant a budget-friendly upgrade procedure that allowed Leopold’s to salvage their existing site and create a project plan that was sensitive to their priorities and need for greater budgetary control.