Fitness Company Custom Web Development Case Study

Working within a tight timeline (and budget), Arcane delivers fitness company custom web development for Rumble Boxing.

Revolutionary fitness franchise, Rumble Boxing, is an ecommerce development client with Arcane Strategies. The company is the brain child of franchise and fitness leaders, with the hardware to prove it.  Founded in NYC in 2016, Rumble’s initial registration and investment round required a high demand marketing campaign with an extremely aggressive timeline and a shoestring startup budget.  That’s where Arcane Strategies entered. The MVP shopify project met the specs of their styleguide and the demands of an aggressive marketing campaign.

In phase 2 of this fitness company custom web development project, Arcane Strategies completed the frontend bootstrap development and backend ERP integration with industry software provider, ZingFit, on a Laravel framework. In addition to collaborative meetings with the provider, Arcane has maintained daily communications with all parties and has continued fast turnarounds for this startup’s aggressive schedule.

Alongside website development, Arcane has regularly developed and supported operations software to support business intelligence analytics, automated administrative workflows, and automated reengagement methods using technologies like PhantomJs and Braze.

In 2018, Arcane created an OAuth2 API with full functional data exchange in order to support the build of an iOS application and followed that in 2019 with a full es6 redesign integration.

Today, they boast a 9 figure valuation with more than a dozen locations nationwide and more than 200k customers.